Choline

What we use: Choline Bitartrate²³

What it does:

  • Makes acetylcholine (the memory brain chemical)²³
  • Keeps your liver from getting fatty²³
  • Maintains the walls of all your cells²³
  • Super important for baby brain development²³
  • Helps you focus and think clearly²³

When you don't get enough:

  • Memory problems²³
  • Fatty liver (even if you don't drink alcohol)²³
  • Muscles get damaged²³
  • Blood vessels get damaged²³
  • Brain fog²³

Why we include this: Technically, your body can make tiny amounts of choline, so it's not 100% "essential." But 93% of adults don't get enough, and it's super important for brain health.²⁴ Most companies skip it completely. We include it because doing things right matters more than saving money.²⁴