TL;DR:
Effective 8/11/2022, we’ll be raising prices for Vite Ramen for single orders.
Our expenses and fixed costs have risen 52.4% since the start of the year, and material costs for Vite Ramen have similarly increased by 58.3%.
On subscriptions, we’ll continue having a grace period for anyone who wants to lock in current prices, ending 8/13/2022, 11:59PM PST before subscription prices increase as well. Because of the sudden price shocks and how fast this had to happen, I’ll put the 30% subscription deal back up. Use "THANKYOU30" for 30% off any subscription until 8/13/22 11:59PM.
Prices are increasing, and we need your support.
Well... This is something we talked about in May, but unfortunately, inflationary pressures have caught up to us, and we’re forced to face the uncomfortable truth.
Vite Ramen has to have a price increase of about 19% to keep up with all the price increases we’ve suffered lately. This not only includes the price of raw materials, but corresponding prices of all kinds of things from insurance to utilities to everything you can think of.
We’d hoped to be able to absorb the costs, but we’re unable to do so. I have to admit defeat here. If we are to continue, we have to raise prices to match.
Our expenses and fixed costs have risen 52.4% since the start of the year, and material costs for Vite Ramen have similarly increased by 58.3%. It’s been a rise that we’d hoped would level off, but didn’t ever do so.
I’m not sure what else to say. I wish this was something we didn’t have to do, but we’re forced to respond by economic realities, and we’re raising prices as little as we can. I think I tried to avoid having to do this for too long, as it feels terrible each time.
There’s a certain irony not lost to me that we just offered the 30% subscription deal we had scheduled out a while ago, and then all the finished analysis and news hit so soon afterwards.
Effective 8/11/2022, we’ll be raising prices for Vite Ramen for single orders.
On subscriptions, we’ll continue having a grace period for anyone who wants to lock in current prices, ending 8/13/2022, 11:59PM PST before we increase subscription prices as well. This means that even after the price increase, so long as you keep your subscription, you’ll be able to keep the current pricing you have.
Because of the sudden price shocks and how fast this had to happen, I’ll put the 30% subscription deal back up for the time being, ending 8/13/2022 as well. It’s the least we can do now, and all we can offer. Use "THANKYOU30" for 30% off any subscription until 8/13/2022 11:59PM.
And as always, thank you for your support.
-Tim Zheng, CEO/Founder Vite Kitchens